BlackSharp & Company » Return on Investment

Is your company undervalued?

admin — Tue, 15 Jan 2013 04:56:25 +0000

Junior gold exploration companies are often years away from actually mining or producing a tangible product like a mineral. This means that investors often see these companies as investment gambles, with profitable returns far off in the future, if at all. The onus is the junior to show that investing in their company’s future, instead of choosing an established company ...

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Will Your Brand Survive or Thrive?

admin — Sat, 15 Dec 2012 00:00:50 +0000

PWC, in its year end 2012 review of the top 100 mining companies listed on the TSXV confirmed that equity financing raised in the first half of the year had decreased by a troubling 41%. Exploration companies are in a similar boat. Now, the challenge is to make up that investment gap. Survive However, the world has changed. The standard ...

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Social Strategy Increases Effectiveness

admin — Mon, 15 Oct 2012 16:12:25 +0000

In a recent McKinsey report, the findings were conclusive – companies must leverage social media, from blogs to social networks, to effectively communicate with their customers around the world. Social media greatly enhances customer loyalty, especially when outreach efforts are culturally attuned to each market. This in turn, dramatically increases the effectiveness and impact of social media content. The report ...

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