BlackSharp & Company » Engagement

10 Things To Include In A Social Media Policy – Part One

admin — Thu, 01 Aug 2013 10:00:01 +0000

As a human resources professional, you know that you should have a policy to guide employees on social media usage in and about the workplace. But, just what exactly should be included in your social media policy? Here’s a list of 5 key points to get you started: (refer to part two of this blog post for more tips) 1. ...

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10 Things To Include In A Social Media Policy – Part Two

admin — Thu, 01 Aug 2013 08:11:27 +0000

Continuing on the previous list of topics to include in your company’s social media policy, here’s a list of 5 more key points: (refer to part one of this blog post for more tips) 6. Mandate engagement – Outline as part of the policy why it’s important to engage with key stakeholders online. If a recruiter just broadcasts messages without ...

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Using Digital Media to Attract Talent

admin — Mon, 15 Jul 2013 08:15:47 +0000

Why do successful talent managers typically use social networks like Facebook, LinkedIn, Twitter and YouTube for recruiting? Because they work, when they are used correctly. HR professionals use these networks to educate potential recruits about the company, promote the corporate culture and build relationships over time, to help grow their candidate pool. Recruiting is a social discipline. After all, as a recruiter you ...

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Industry in Transition

admin — Mon, 17 Jun 2013 21:12:02 +0000

As the mining industry continues it’s transition, with an aging workforce and financial challenges there is good news on the horizon. In an article by Financial Mail (FM South Africa), technology is quite likely going to be a major star of the transition. Technology, the author posits, “does not destroy jobs, it creates better jobs and takes people out of ...

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Social Strategy Increases Effectiveness

admin — Mon, 15 Oct 2012 16:12:25 +0000

In a recent McKinsey report, the findings were conclusive – companies must leverage social media, from blogs to social networks, to effectively communicate with their customers around the world. Social media greatly enhances customer loyalty, especially when outreach efforts are culturally attuned to each market. This in turn, dramatically increases the effectiveness and impact of social media content. The report ...

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